Thrilled to honor and appreciate the diversity and heritage of Latin American communities with the Hispanic Heritage Month Collection

September's Pregnancy & Infant Loss Awareness

You loved this past spring's Sweet Stuff Jelly Collection, and now it's time to take a bite out of summer with So Jelly's limited edition glittery, semi-sheer shades.

Feast your eyes on six sparkling glitter-dipped shades, each topped with chunky holographic glitter to commemorate our 6th Anniversary!

On Thursday, June 29 at 11:30 AM ET, we’re thrilled to launch a clear pedicure version of the crowd favorite Honu design!

Destination Hawaii – A collection inspired by sunkissed dreams and the love of the beach.